Undoubtedly, getting a ‘marketing management degree’ is excellent for your career. This is especially true if you want to persuade others or get them excited about a service. Marketing is also a fast-growing career field. The United States Bureau of Labor Statistics estimates that jobs in the field of marketing will grow by 24,000 in the next decade. This rate is much higher than the national average for most other jobs.
At the Success Point College, you can choose from two marketing degrees. One option is to enroll in a Master of Science in Digital Marketing. Alternatively, you can choose a Master of Science in International Marketing. Each marketing management degree takes one to two years to complete. The degree you choose depends on the career path you hope to take.
Digital marketing involves selling products or services using digital media. These include blogs, websites, or social media. This is a quickly growing field. This is because more and more users are choosing to use mobile devices to make purchases. This degree can give you several careers. They include ones in social media management, search engine optimization, and copywriting.
When you choose a Master of Science in Digital Marketing, you will take certain classes. These will prepare you for marketing with digital media. Classes include the theory of digital marketing, creative research, and managing digital content. You will also write a dissertation on marketing and events.
After you complete the course, you can choose to take the Pearson VUE exam. Once you pass this exam, you will receive a recognized digital marketing certificate.
If you choose to get a Master of Science in Digital Marketing, you will learn about the most modern marketing concepts. A Master of Science in Digital Marketing is the marketing management degree for you if you want to work in the world of online products and services.
International marketing involves marketing techniques used by marketers in different countries. Therefore, these techniques are specific to the marketers in these different countries. A few careers you might choose from in international marketing include:
Choosing a Master of Science in International Marketing will give you essential marketing skills. You will learn about business-to-business marketing and about marketing for the global and international market. Besides these things, you will also learn creative leadership skills, innovation, and enterprise.
For the postgraduate diploma stage, you will learn about consumer behavior. Students will also obtain knowledge on how to research trends and to brand businesses. You can choose from several courses about managing content, social marketing, and digital marketing as well.
You might choose to pursue a digital marketing degree or an international marketing degree. ISDC Global Business School offers both on-campus and online access to all its programs. Therefore, a ‘marketing management degree’ at IGBS will give you all the necessary skills to succeed.